MARKETING & LOYALTY TOOLS

Make every customer a regular with Lightspeed Marketing & Loyalty

Build lasting customer relationships with powerful loyalty and marketing tools—seamlessly connected to your POS.

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Give your customers more reason to return.

Reward guests in a way that fits your business—seamless, simple and built to strengthen relationships.

  • Rewards made easy – Let customers earn and redeem points no matter how or where they order.
  • Encourage everything – Celebrate more than spend with rewards for reviews, referrals and milestones.
  • Lasting relationships – Give regulars even more reasons to return with exclusive VIP perks and priority access.
  • Always in sync – Automatic updates for menu changes, promos, birthday rewards and more.
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Personal marketing without the extra effort.

Reach your customers at the right moments, with the right message, every time.

  • Email & SMS campaigns – Share menu updates, promos and events with guests in just a few clicks.
  • Pre-built automations – Surprise first-timers, win back lost regulars and make birthdays extra special—automatically.
  • Custom workflows – Use real guest data to send offers that feel like they were tailor-made just for them.
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Turn happy customers into loyal advocates.

A great experience deserves to be shared—help customers spread the word and keep them coming back.

Encourage feedback

Automated Google review requests make it easy for satisfied guests to share their experience.

Manage reviews

Track, respond and stay on top of feedback in one place—no extra logins needed.

See what keeps guests coming back

Track spending habits, return rates and engagement to refine your loyalty strategy.

Maximise your marketing impact

Identify which promotions and campaigns drive repeat visits and the biggest returns.

Lightspeed Marketing & Loyalty in action.

Chat Thai has always been about delivering authentic flavours and standout experiences. With Lightspeed Marketing & Loyalty, they turned that loyalty into measurable results—boosting reward redemptions by 375% and collecting 250+ customer reviews across every channel in just a couple of months.

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Find out what Lightspeed can do for your business

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FAQ

What is restaurant loyalty software, and how does it work?

Restaurant loyalty software helps businesses reward repeat customers, encourage engagement and drive more visits. It allows customers to earn points, redeem rewards and access exclusive perks, all seamlessly integrated with your POS system for effortless tracking and automation.

How can a loyalty program benefit my hospitality business?

A hospitality loyalty program increases customer retention, boosts order frequency and encourages higher spending. With features like tiered rewards, automated promotions and referral incentives, you can strengthen customer relationships and keep them coming back.

Can I automate my restaurant marketing campaigns?

Yes! With Lightspeed’s automated marketing tools, you can send personalised email and SMS campaigns, reward first-time visitors, re-engage lapsed customers and offer exclusive birthday promotions—without lifting a finger.

How does Lightspeed Marketing & Loyalty integrate with online ordering and POS?

Lightspeed’s Marketing & Loyalty solution connects directly to your POS and online ordering system, ensuring customers earn and redeem rewards whether they dine in, order online or grab takeaway—keeping engagement seamless across all channels.

How much does Lightspeed Marketing & Loyalty cost?

All costs can be found on our pricing page.